Role
Email Marketing Manager
We are looking for an email marketing specialist to manage one of PrettyWP’s most important channels of communication. As a part of the Brand and Growth Marketing teams, you will be building a strong connection between PrettyWP and its users, delivering them value, awareness and inspiration for the platform.
This is a remote, part-time position (3 hours a day) under a freelance contract.
Year Founded
Websites
Tickets Solved
The team behind PrettyWP and DrawMyWeb
The frugal mindset of managing money and putting profit alongside growth helped us to scale the company organically to this stage.
Bootstrapped
We are bootstrapped. For people who are new to this term, it means we never took any money from external investors. We are profitable and privately owned.
Trust
The company from its inception is always run on the principle to survive even if $0 new revenue is generated for the next two years.
Aim
We aim to be a company that is humane, respectful, transparent, inclusive, socially conscious, and a good citizen.
Teamwork
We understand that there is power in individuals, but we believe there is a much greater power in collaboration and teamwork.
So, what you will do
Marketing Plan
Create newsletter content plan based on general marketing content plan and activities
Work with other teams
Write briefs for images and copies for design and content teams
Analyze Campaigns
Analyze and interpret email performance metrics (OR, CR, conversions, etc.), generate actionable insights and improve campaign effectiveness based on data analysis
Optimize Campaigns
Conduct A/B tests on subject lines, content, and calls-to-action to optimize campaign performance
Increase Engagement
Work with subscriber segmentation to tailor messages for different target audiences and increase overall engagement
Create Workflows
Set up email automation workflows to nurture leads and drive engagement
What you’ll need to fit in
Experience
Experience in email marketing, preferably in the design, media or IT sector
Achieve Marketing Objectives
Ability to strategize, execute, and optimize email campaigns to achieve marketing objectives
Expertise
Practical knowledge of web analytics tools, marketing metrics, and a data-driven mindset
Meet Deadlines
Strong organizational skills to manage multiple email campaigns simultaneously and meet deadlines
Stay Updated
A proactive approach to staying updated with the latest email marketing trends and techniques
Communication
Effective communication skills to collaborate with other team members
What you’ll get
Remote Work
Remote work with a flexible schedule
Freedom
Autonomy that allows you to think beyond the set patterns
Work Together
Team of like-minded people, ambitious and passionate about what they’re doing.
And because we’re a small team with tons of great customers, your impact here will be nothing short of huge
Our hiring process
Recruitment is entirely remote. It runs in three steps
HR Screening
A 20-minute HR Screening call where you’ll have the opportunity to ask any questions about the job opening
Interview
An interview with our Head of Brand Marketing
Final Task
A small test task that will help us see your skills, knowledge, and approach to email marketing
Join the Team
Want to join our team?
Thank you for your interest in our vacancy and PrettyWP. If you send us your CV via the Apply button, we will definitely contact you in case we are ready to move on to the next stage.